Ford - Nature in Automobiles
From Ziqiang Cui
Ford Motor Company has requested the addition of aspects of nature into the interior of an automobile. The purpose of this project is to provide comfort to the user through a sanctuary experience. The team focused on an aspect of nature that triggers particular senses. The team implemented it into the car to evoke the positive effects. Studies and surveys were conducted comparing a standard car experience to the team’s sanctuary car experience, defined by the needs and specifications.